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Best Practices When Dealing With Social Media Comments Wrap Up Importance of Keeping Track of and Responding to Social Media Comments We know many brands whose attitude to social media moderation is “not my circus.” Needless to say, they don’t do very well online. There are many benefits of investing in effective social media monitoring and moderation. First, some statistics: 94% in a survey by Review Trackers said that they were convinced to avoid a business by an online review.
Statistics collected by HubSpot show that C Level Contact List 35% of customers have used social media to shame a company after poor customer service. Of these, 30% will go to a competitor if the brand doesn’t respond. HubSpot also says that answering social media queries could improve brand advocacy by as much as 25%. 47% of consumers between the age of 18 and 34 have used social media to complain about a brand’s customer service.
The average social media user visits 6 different social media platforms each month, according to Data Reportal. As these statistics show, there are several good reasons why brands should keep track of and respond to as many social media comments as possible. Here are a few more: Boost Your Business Comments and reactions on social media are just as important as posts, if not more. As we have seen.
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